The organic guarantee of purity & integrity
step by step independent Certification
at all 9 stages of production
It’s simple, Organic protocols and standards should include Organic Certification from, Seed to Shelf™.
Seed to Shelf™ Integrity
The integrity of this process involves independent certification at each and all nine stages of production. Seed to Shelf™ means Organic or Biodynamic Certification at each step, from;
√ all seeds are certified organic from the start;
√ all growing methods – on certified farms;
√ to cultivation and
√ harvest methods;
(eg. no use syn-chems to clean truck beds);
(cold press or steam distillation only)
*NO excipiants – chemicals like hexane
(so bad!) to obain further chemical extraction
of raw materials);
√ all processing and preparation of ingredients;
√ blending of all ingredients and
√ bottling of the final formulations.
Still yet, there are more proprietary steps to include for the customer and environment’s benefit to complete the product life-cycle… taking more time and care.
Too many “natural” labels today sport the word “organic” with no basis that it is actually an organic product with organic certification.
There are certifiers (Eco Cert) who actually will certify a skin care product as “organic” – if ONLY 10% of ingredients are actually certified organic (ok with the rest as petro-chemicals – actually no it is NOT!). Is this really organic – or cheap, dirty marketing?
(I don’t have to answer that, right?)
The word organic, in every case in labeling is legislated to mean, “certified organic”, period
… so when you see the word organic on a skin care label, the law clearly states that it must be “certified organic” with a certification logo… you may have noticed that this is not true in the market, that greedy, unscrupulous companies are ripping you (and the planet) off with greenwashing.
It’s A Greenwashing Jungle Out There!
Which is why there is a now a significant court case in California, for using the word “organic” fraudulently, inappropriately and misleading consumers. The companies Dr. Bronner named in the lawsuit for fraudulent mislabeling and misuse of the word “organic”, are:
X Hain-Celestial (Jason “Pure, Natural &
Organic; Avalon “Organics”)
X Levlad (Nature’s Gate “Organics”)
X Kiss My Face “Organic”
X YSL Beaute Inc (Stella McCartney’s “100%
Organic Active Ingredients”)
X Country Life (Desert Essence “Organics”)
X Giovanni “Organic Cosmetics”
X Cosway Company, Inc. Head “Organics”
X Country Life, LLC (Dessert Essence “Organics” )
X Certifier Ecocert (France and Delaware)
X Certifier OASIS
X Estee Lauder (Aveda, dropped OASIS cert.)
X … there are many, many more fraudsters
X products in your purse or bathroom?
… over 97% of all labels on the store shelf, in respect to the word “organic” are greenwashing and miss-leading, so watch out for the labels! Simply ask the company for a copy of their product and ingredient certifications (they likely won’t have any, nada, zilch, zero, zippo!). Organic Trader™ has over 60 certifications.
Remember the law in Canada and USA clearly states, that “organic” means “certified organic”. (Joseph is on the OTA task force for the Canadian government legislation for the new, Organic Product Regulations organic standards)
Protect Your Family Against Organic Fraud
Protect and guard yourself and your family against numerous personal care companies that use non-organic, pesticide-intensive agricultural and/or petrochemical material to make the main cleansing and moisturizing ingredients of their misbranded “Organic” products.
Read just below here… exactly why consumers should be suspicious about ANY LABEL sporting the word ORGANIC… yes, we want you to scrutinize ours too… because the blatant greenwashing of labels just to get your hard-earned cash – is simply wrong… here is some inside dirt on cheaters.
Jason’s, Avalon, Nature’s Gate, Kiss My Face, Juice “Organics”, Giovanni “Organic Cosmetics”, Head “Organics”, Desert Essence “Organics”, Ikove “Organic” Amazonian
The major cleansing ingredient in Jason “Pure, Natural & Organic” liquid soaps, bodywashes and shampoos is Sodium Myreth Sulfate, which involves ethoxylating a conventional non-organic fatty chain with the carcinogenic petrochemical Ethylene Oxide, which produces caricinogenic 1,4-Dioxane as a contaminant.
The major cleansing ingredient in Avalon “Organics” soaps, bodywashes and shampoos, Cocamidopropyl Betaine, contains conventional non-organic agricultural material combined with the petrochemical Amdiopropyl Betaine.
Nature’s Gate “Organics” main cleansers are Disodium Laureth Sulfosuccinate (ethoxylated) and Cocamidopropyl Betaine.
Kiss My Face “Obsessively Organic” cleansers are Olefin Sulfonate (a pure petrochemical) and Cocamidopropyl Betaine.
Juice “Organics”, Giovanni “Organic Cosmetics”, Head “Organics”, Desert Essence “Organics”, Ikove “Organic” Amazonian Avocado Bath & Shower Gel all use Cocamdiopropyl Betaine and no cleansers made from certified organic material. (excerpt from OCA)